
BYAS & LEON
A boutique providing only ethical and sustainable wares, in all its forms: Fair Trade and Zero Waste brands, hand-made items from Independent Creators, and curated Vintage from around the world.
“ACT GLOBALLY. ACT LOCALLY.”
Establishing a global war cry, thought leadership and communication platform. Providing Byas and Leon with a brand ethos that is rooted in culture and activism. Local acts with global relevance. Global acts with local inspiration. It is this push and pull that makes the brand and what it stands for so powerful and relevant.
The Brand idea extends beyond theoretical ideas and is demonstrated realistically by Byas and Leon.
Byas & Leon; 2 parts of a whole. There is no heads without a tail, there is no yin without a yang. The two sides create a distinct value that is local and globally recognized. Value is created when these two sides merge just as a coin maker welds the two halves of a coin or chisels the outline of value on both sides. The brand is about balance. Push and pull. Macro and micro. Bigger ideas and smaller details.

UA Services
Brand Strategy
Brand Discovery Workshop
Brand Strategy
Consultancy
Visual Identity
Visual Identity
Social Media Templates
Verbal Identity
Elevator Pitch
Core Messaging
Brand Story
Brand Campaign
Campaign Strategy
Campaign Copy
Photography Directions