
BENTO BOX
Innovative modular living.
How do you communicate the idea of living more with less? By thinking inside the Box.
Bento Box, the innovative modular living company, tasked Universal Admedia with developing a timely and ______ strategy to make modular living seem less esoteric and more viable. We launched their message in three key markets: New York City, Nashville, and Honoloulou, all large cities where space is a coveted commodity. Modern yet cozy, charming yet practical, and delightfully unusual, the modular living style is well-suited for the artist and creative professional demographics that overwhelmingly reside in the aforementioned three cities.











